Prius
Prime's intelligent combination of gas and electric
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Power and Performance
With 194 hp in front-wheel drive and 196 hp with all-wheel drive, the new Prius is quicker and more dynamic than ever.
Exceptional Fuel Economy
Achieve up to 56 mpg on the highway and 57 mpg in the city.
Striking New Design
The 2024 Prius features a sleek, lower roofline and sporty profile
Comfortable and Modern Interior
Enjoy a refined interior with heated front seats, improved cargo space
Advanced Infotainment
The Prius comes with a standard 8.0-inch touchscreen, or a 12.3-inch screen on higher trims.
Top-Notch Safety
Standard safety features include automated emergency braking, lane-departure warning, and automatic high-beams, ensuring a secure driving experience.
Pricing and Trim Options
Starting at $29,085, the 2024 Prius offers trims from the base LE to the top-tier Limited at $36,100.
Award-Winning Hybrid
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Named one of the 10Best Cars of 2024
The New Prius
The 2024 Toyota Prius is a game-changer in the hybrid market.